ZOOLOGICAL INDUSTRY CONFERENCE 20214th Edition

October 15-17, 2021, Nadarzyn near Warsaw
The only such event addressed to management staff in the zoological industry.

The Zoological Industry Conference is an event dedicated to the management of the zoological industry. It is a place for meetings and exchange of experiences of industry specialists. Meetings are held in the form of discussion panels and lectures conducted by invited guests.

Meet the first speakers

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MULTICHANNEL AND TRADE TRENDS IN THE Zoological SECTOR
The modern customer is changing more dynamically than ever before – the changing needs, expectations and shopping habits. Who is it, how to effectively reach it and associate it with our brand / store using modern channels
  • trends and challenges facing the industry in the coming years
  • the latest trends in the dog and cat food market - the diet of the future
  • how to effectively influence the existing ones through multiple channels and how to attract new customers
  • tailored communication - personalization
  • does a modern location have to mean a significant investment
  • the sharing economy and the 'WIN-WIN' strategy in practice
  • premiere of the innovative MY PET STORY application, a mobile communication tool created for the zoological industry
  • increasing importance of traditional stores over online stores - an inevitable trend? - discussion panel
  • corporate social responsibility
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